I'm really excited to share with you that I'm co-hosting the Content Marketing Power Up program with my friend Yvonne. This is a free 4-week bootcamp designed to help you level up your content marketing, especially when it comes to video.

Here's a quick overview of what we'll cover:

Week 1: Live Video We'll dive into all things live video, including tools like Restream and Ecamm that I use for my live broadcasts. Our sponsors like Restream will be providing training.

Week 2: Recorded Video This week is all about building your YouTube channel and creating effective video content. We'll cover tools like TubeBuddy and strategies for video ideation and monetization.

Week 3: Content Marketing & Repurposing Learn how to market your video content and repurpose it across different platforms for maximum reach.

Week 4: Tying it All Together In the final week, we'll help you put everything you've learned into a cohesive content marketing strategy so you don't lose your mind.

We have an amazing lineup of guest experts joining us, including Andrew and Pete, Stephanie Liu, Mike Allton and more. Plus, there will be tons of prizes and giveaways throughout the program.

The best part? It's completely free to join. You can sign up at ContentMarketingPowerUp.com. I can't wait to see you there!

In the first week of the Content Marketing Power Up, we'll be diving deep into the world of live video. This is a crucial component of any successful content marketing strategy, and we're excited to share our expertise with you.

During this week, you can expect to learn:

• The best practices for executing engaging live videos on platforms like Facebook, YouTube, and more
• How to leverage tools like Restream and Ecamm to streamline your live video production
• Tips and tricks for optimizing your live videos for maximum reach and engagement
• Strategies for repurposing your live content to extend its lifespan and impact

Our expert instructors, including representatives from Restream and Ecamm, will be on hand to provide hands-on guidance and answer any questions you may have.

By the end of this first week, you'll have a solid foundation for incorporating live video into your content marketing arsenal, empowering you to connect with your audience in a more authentic and impactful way.

Don't miss this opportunity to level up your live video skills! Sign up for the Content Marketing Power Up today and get ready to take your content marketing to new heights.

In the second week of the Content Marketing Power Up program, the focus will be on optimizing recorded video content. This includes:

• Building a successful YouTube channel
• Generating video content ideas that resonate with your audience
• Leveraging tools like TubeBuddy to improve video discoverability and performance
• Strategies for monetizing your video content

Specifically, you can expect to learn:

• Best practices for YouTube channel optimization and growth
• Techniques for ideating and planning engaging video content
• How to use TubeBuddy to enhance your YouTube videos
• Creative ways to monetize your video content beyond just advertising

The goal of this week is to equip you with the knowledge and tools to create high-performing, revenue-generating video content that builds your brand and attracts your ideal customers. Whether you're new to video or looking to take your existing efforts to the next level, this week will provide a comprehensive framework for optimizing your recorded video marketing.

In the third week of the Content Marketing Power Up program, the focus will be on marketing and repurposing your video content.

Some of the key topics that will be covered include:

1. Content Promotion Strategies: Learn effective ways to promote your video content across various channels, including social media, email marketing, and influencer collaborations.

2. Repurposing Content: Discover how to repurpose your video content into different formats, such as blog posts, social media graphics, and podcasts, to maximize its reach and impact.

3. Paid Advertising for Video: Explore strategies for leveraging paid advertising, such as YouTube ads and Facebook video ads, to amplify the visibility of your video content.

4. Video SEO: Understand how to optimize your video content for search engines, ensuring it is easily discoverable by your target audience.

5. Analytics and Measurement: Learn how to track the performance of your video content and use data-driven insights to refine your marketing and repurposing strategies.

Throughout this week, you'll have the opportunity to learn from industry experts, participate in interactive workshops, and collaborate with fellow participants to develop a comprehensive plan for marketing and repurposing your video content.

By the end of this week, you'll have a solid understanding of how to effectively promote and leverage your video content to drive engagement, increase visibility, and achieve your marketing goals.

In the final week of the Content Marketing Power Up, we'll be focusing on tying everything together so you don't lose your mind.

This week, we'll cover:

• Developing a content calendar and editorial plan
• Repurposing your content across multiple platforms
• Measuring the success of your content marketing efforts
• Maintaining consistency and avoiding burnout

By the end of this week, you'll have a comprehensive content marketing strategy that you can implement to see real results. We'll provide templates, checklists, and actionable advice to help you pull it all together.

Remember, the Content Marketing Power Up is a free, 4-week bootcamp designed to level up your video and content marketing skills. Sign up today at ContentMarketingPowerUp.com to reserve your spot!

In conclusion, I am excited to share with you the launch of the new "That Marketing Show" which will be replacing the Baby Got Chat show in April. The new show will have a different day and time, which will be announced closer to the launch later this summer.

The "That Marketing Show" will cover a variety of digital marketing topics, with each month focusing on a different theme, such as "That Chat Marketing Show", "That Live Video Marketing Show", and "That Social Media Marketing Show". This will allow me to provide more comprehensive and in-depth content throughout the year.

Additionally, I am thrilled to be co-hosting the "Content Marketing Power Up" program with Evie. This free boot camp will run throughout the month of April and cover topics such as live video, recorded video, video marketing strategies, and content repurposing. The program will feature amazing guest speakers and offer valuable prizes, including free trials and memberships to various tools and services.

I am excited to bring these new initiatives to you and look forward to continuing to support your digital marketing efforts. Remember to sign up for the "Content Marketing Power Up" and stay tuned for more updates on the "That Marketing Show" launch. Let's continue to grow and thrive together in the world of digital marketing!